rehearsing enough times that the flow of words becomes second nature. To find the right place to start, consider what people in the audience already know about your subjectand how much they care about. Its a natural body response that can actually improve your performance: It gives you energy to perform and keeps your mind sharp. My colleague Bruno Giussani, who curates our tedglobal event, pointed out that although Id worked at TED for nine years, served as the emcee at our conferences, and introduced many of the speakers, Id never actually given a TED Talk myself. Showing your vulnerability, whether through nerves or tone of voice, is one of the most powerful ways to win over an audience, provided it is authentic.
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People deal with this in different ways. For example Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford? At first he spoke naturally. If you assume they have more knowledge or interest than they do, or if you start using jargon or get too technical, youll lose them. From a young age, hed been interested in electronics, teaching himself by, for example, taking apart his parents radio. We all know that humans are wired to listen to stories, and metaphors abound for the narrative structures that work best to engage people. Dont use videosparticularly corporate onesthat sound self-promotional or like infomercials; people are conditioned to tune those out. His English was halting. The audience expects you to be nervous.